Lacoste x Gentle Mates
United by Play, Driven by Style
Lacoste unveils an exclusive collaboration with the French e-sports club Gentle Mates, founded by content creators Squeezie, Gotaga, and Brawks. Together, they’ve reimagined the iconic polo shirt with a bold, original design.
Two Pioneering Brands with Shared Values
On one side stands a symbol of French elegance that has revolutionised both fashion and sport. On the other, an e-sports club that is reinventing the rules of the game. Lacoste and Gentle Mates share far more than meets the eye. Precision, teamwork, and a bold sense of style are just a few of the values that inspired the two brands to join forces. The result ? A truly unique polo shirt.
Lacoste Signatures and M8 Graphic Codes
The Lacoste x Gentle Mates polo shirt celebrates both the heritage of the Maison and the bold spirit of M8. It features the comfortable fit of the iconic L.12.12 Original polo shirt and its signature Petit Piqué cotton — a textured knit that is both soft and breathable. The design is elevated with mother-of-pearl buttons and contrasting embroidered details, highlighted by a vibrant co-branding on the chest that fuses the team’s graphic codes with the emblematic crocodile.
An Exclusive, Limited Release
The Lacoste x Gentle Mates polo shirt is available starting today, in limited quantities, at the Lacoste Arena Paris Champs-Élysées boutique and on lacoste.com.
The flagship, located at 50 Avenue des Champs-Élysées à Paris, is open daily from 10 AM to 9 PM.
