His track record is legendary. He has pushed every boundary and achieved the greatest feats. Since 2017, Lacoste has proudly supported Novak Djokovic — the GOAT, the greatest of all time. A status he continues to cement with 101 ATP titles, including 24 Grand Slam titles, 40 Masters 1000 titles and 7 ATP Finals titles.

Among the most accomplished players of his generation, Daniil Medvedev stands as a leading force on the tour. Winner of 23 titles, including a Grand Slam in 2021 and six Masters 1000 titles, he demonstrates mental strength and mastery that make him a formidable strategist with a truly distinctive personality.

Arthur Fils has emerged as a prodigious talent. At 18, he became the youngest French title winner on the ATP Tour in nearly twenty years, then broke into the Top 50 and has since proven he can compete with the very best, reaching the quarter-finals of a Masters 1000 event.

Grigor Dimitrov stands out for his complete and elegant game. Bulgaria’s most decorated player, he has claimed nine ATP titles and reached a career-high ranking of world No. 3 in 2017. His record also includes three Grand Slam semi-finals and multiple Masters 1000 finals.

After reaching the Round of 16 in Melbourne in 2025, Eva Lys emerged as one of the tour’s most promising talents. Solid from the baseline and ranked world No. 39 in 2026, she pairs competitive strength with a distinctive sense of style — an expression of performance and elegance true to the brand’s DNA.

With 15 professional titles to her name, Céline Boutier made history in 2023 by becoming the first Frenchwoman to win a Major. Ranked world No. 4 in 2023, she has established herself as one of the leading figures in international women’s golf.

Antoine Rozner stands out for his powerful, precise game and assured presence. With three titles in Europe and two on the Challenge Tour, he earned his US tour card in 2025 and marked the season with a notable 13th-place finish in McKinney — a clear sign of his growing momentum.