Following the collaboration with Minecraft in 2022 and the virtual boutiques of winter '22 and summer '23, Lacoste continues its journey through the virtual worlds. Immerse yourself in The Lacoste World Tour experience created with The Sandbox, a key player in interactive virtual worlds. This new experience invites fans of the brand to follow four crocodile communities and explore their cities. Discover Paris, São Paulo, Tokyo and Golf Island where you will able to explore, play and danse, alone or with others.

Want to explore a hidden world in Lacoste x The Sandbox? An adventure open to all, with treasures to be won and a reward for each participant at the end of the experience.

The Sandbox and the crocodile bring together Lacoste fans from all walks of life. With their unique visual identity, each of the game's communities is honored for the French brand's 90th anniversary. With style, the crocodile innovates with a playful and engaging game.

Developed to bring together the worlds of The Sandbox and Lacoste, the interactive space is both upbeat and elegant, for a result that's 100% fun and relevant. Players share their style and take part in the two brands' original virtual world, while exploring the exclusive digital clothing and accessories collection launched in parallel. The secret? A passion for adventures... and the discovery of new cultures.