Novak Djokovic: The Greatest of All Time
His achievements are legendary. He has shattered records, fulfilled the greatest ambitions, and redefined excellence in tennis. Lacoste celebrates Novak Djokovic — the greatest player in the history of the sport — with a new collector’s edition capsule.
Why is Novak symbolized by a goat?
Novak Djokovic, widely regarded as the greatest tennis player of all time, is often associated with a goat. The reason is simple: “Greatest Of All Time” is commonly abbreviated in English as “goat.” And, of course, “goat” also refers to the animal itself.
Beyond the numbers, a true role model
Twenty-four Grand Slam titles. More than a number — a legacy forever etched into the history of the game and into collective memory. As the most decorated player in tennis history, Novak Djokovic has achieved iconic status in global sport.
Proudly wearing the Lacoste crocodile on his polo shirt since 2017, Novak Djokovic perfectly embodies the values shared by Lacoste founder René Lacoste: tenacity, resilience, talent, and elegance. The qualities of an extraordinary champion who has become an inspiration across generations.
From champion to legend
Novak Djokovic’s longevity at the very top of the game is nothing short of legendary. He has claimed 101 ATP titles, including 24 Grand Slams, 40 Masters 1000 titles, and 7 ATP Finals championships — all-time records that speak for themselves.
Driven by relentless dedication and passion, the greatest player of all time has continually evolved his game, adapting to new rivals and the changing demands of his body. Remarkably, 13 of his 24 major titles were won after the age of 30 — a testament to his unrivalled mastery of the sport.
A collection dedicated to the Greatest of All Time
To celebrate Novak Djokovic, the Greatest Of All Time, Lacoste unveils a new collector’s capsule collection.
Designed as a complete look, the collection features a tracksuit set and a signature double-face piqué sweatshirt, complemented by matching wristbands.
Each piece stands out with a clean, refined aesthetic and features a unique logo in the Maison’s iconic green.