The Lacoste Ladies Open de France—a Ladies European Tour event—has been highly praised by the European Tour's top women golfers for its elegant setting at the Golf Barrière Deauville—one that is steeped in Belle Époque splendour. This season, Lacoste players Céline Boutier, Marine Griffault, Emma Grechi, Thalia Martin, Agathe Sauzon, Camille Chevalier and Chloé Salort had another chance to make history wearing Lacoste Sport golf apparel designed by the fashion house.

For the 2025 edition, the event also took to the streets with a “street golf” course that was set up in front of Deauville’s iconic landmarks—the Casino Barrière, Hôtel Barrière Le Normandy, and the town's harbor—all of which were accessible via the Le Club Lacoste mini-van. A perfect way to try golf in a friendly atmosphere while taking in postcard-worthy scenery.

The Lacoste Ladies Open de France put contemporary art in the spotlight this year. Amid an atmosphere where players and golf enthusiasts were perfectly in sync, five standout works captured everyone’s attention: Jérémie Nassir’s “Trou n°1” (Trajectoire Studio), Grems’ Golfette, Camille Bellot’s “Lacoste in the Nature”, Cyril Lancelin’s pyramid, and Damien Poulain’s giant flags—bringing creativity to the course for all to enjoy.

Friendly and playful, Le Club Lacoste Deauville invited golf enthusiasts to come together and reach new heights of style. Ambassadors and fans shared the same fairway: Lacoste professional players, influencers, and amateurs connected through unique experiences and encounters. From dinners to a Lacoste golf pop-up boutique… the experience was complete. A true lifestyle in itself.